by web@dmin | Oct 1, 2021 | Strategy, Marketing & Digital Media
The marketing world is ever-changing. With new technology, competition, and expectations popping up around every corner, even the most seasoned marketers can be overwhelmed by this demanding field. If only there were some sort of marketing fairy godmother out there...
by web@dmin | Sep 9, 2021 | Strategy, Marketing & Digital Media
First of all, what is a brand strategy? A brand strategy is your brand’s game plan. It defines your long-term goals, outlines your brand promises, and details how these will be shared with your audience. Additionally, your brand strategy should identify your ideal...
by web@dmin | Aug 25, 2021 | Legal Advice
Reopening your store can create new privacy considerations Author: Kendall Dyck, Lawyer, TDS Law For many businesses, the personal information of its customers is crucial to providing goods and services. Certain information is simply necessary to complete a...
by web@dmin | Aug 10, 2021 | Strategy, Marketing & Digital Media
A grumpy cat, a colour-changing dress, a stylish monkey in a Swedish furniture store, a disastrous music festival. It seems like anything can go viral these days, but that doesn’t mean that viral success is random. Short-lived, international fame shouldn’t be one of...
by web@dmin | Jul 15, 2021 | Financial Management
Finding new customers is crucial to the growth and success of your business. But entrepreneurs shouldn’t forget there is huge potential for revenue in their list of existing customers. Selling to a new client cost five to 25 times more than to an existing client,...